A business overview deck for a presentation should be carefully crafted to properly introduce your company, its mission, and its operations. Here are some key elements that should be included:
Company Introduction
Begin with an introduction of your company. This should include the name, location, and a brief description of what your company does. It’s crucial to frame this information in a way that quickly and clearly communicates your business’s primary purpose.
Mission Statement
Every company should have a mission statement – this is your company’s reason for existing. It’s what drives every decision in your company, so it’s important to share this with your audience.
Products/Services
Present a detailed overview of the products or services your company offers. Highlight the features and benefits, and what sets your offerings apart from the rest in the market.
Target Market
Provide information about your target market. Who are your customers? What are their needs? How does your company meet these needs? This information can help your audience understand your company’s market positioning.
Business Model
Explain how your company makes money. Describe your sales and distribution channels, pricing strategy, and any key partnerships or resources. This helps audience to understand your revenue streams and cost structure.
Competitive Advantage
Discuss what sets your company apart from competitors. This could be anything from a unique product feature, proprietary technology, or superior customer service. This section should help your audience see the unique value your company brings to the market.
Team
Introduce your team. Highlight their skills, experience, and contributions to the company. This helps to build credibility and reassure your audience that your company is run by competent individuals.
Achievements & Milestones
Share any significant achievements, awards, or milestones your company has reached. This could include sales milestones, successful product launches, or significant partnerships. This helps to build credibility and shows your company’s progress and success.
Remember, a business overview deck is a chance to make a great impression. Keep it clear, concise, and engaging. And don’t forget to tailor the content to your audience, whether they’re potential investors, customers, or partners.
View Our Presentation Design Portfolio
