A high-impact contract slide deck for sales enablement presentations typically includes several key components. First off, the Title Slide sets the tone and introduces the topic. It should be compelling and succinct to engage the audience right from the start.
The Agenda or Overview Slide outlines the structure of the presentation and what the audience can expect. This helps orient the audience and gives them a roadmap of the presentation.
Next are the Problem or Challenge Slides. These slides define the issue or pain point that your product or service addresses. They should resonate with your audience’s experiences and challenges, establishing a need for the solution you’re offering.
The Solution Slides present your product or service as the answer to the previously mentioned problems. These slides should detail how your solution works and what benefits it offers. Including testimonials or case studies here can be very effective.
The Unique Value Proposition Slides differentiate your product or service from others in the market. They highlight the unique features and benefits that make your offering stand out.
The Pricing Slide presents the costs associated with your product or service. It’s important to be transparent and straightforward here, explaining the value that customers will receive for their investment.
The Call to Action Slide is the final push, urging the audience to take the next step. This could be scheduling a demo, signing up for a free trial, or contacting your sales team.
Lastly, don’t forget the Q&A Slide to address any questions or concerns your audience may have. This is an opportunity to clear up any confusion and solidify the audience’s understanding of your offering.
Remember, every slide deck should be tailored to the specific audience and their needs. Proper design coupled with compelling storytelling can make your sales enablement presentation more impactful and persuasive.
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