What are some key factors to consider when evaluating advertising agency pitches?

When evaluating advertising agency pitches, it is important to consider factors such as the agency’s track record, industry experience, creative capabilities, and strategic approach. Additionally, it is crucial to assess the agency’s understanding of your brand and target audience, as well as their ability to deliver measurable results. By thoroughly evaluating these key factors, you can make an informed decision when selecting the right advertising agency for your business.

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