3 Things You Must do at the Start of Your Presentation

audience

corporate presentation

Custom Designed Presentations

Daniel Craig

investor presentation

PowerPoint Agency

PowerPoint Design

PowerPoint design experts

PowerPoint specialist

presentation

Presentation Agency

Presentation Company

Presentation Consultation

Presentation Designers

Presentation Firm

presenting

Promote Interaction

Work Cited

Starting your presentation strong is crucial to capturing your audience’s attention and setting the tone for a successful delivery. Here are three essential things you must do at the beginning of your presentation:

1. Start with a Hook

  • Why it works: A compelling hook grabs the audience’s attention right away. You could begin with a startling fact, a thought-provoking question, or a personal story. This creates immediate interest and makes the audience want to hear more.
  • Example: “Did you know that 70% of presentations fail to engage their audience in the first 30 seconds?” By starting with an intriguing statistic, you make the audience curious and encourage them to stay engaged.

2. Clearly State the Purpose

  • Why it works: Audiences need to know why they’re listening to you. In the opening moments, clearly state your presentation’s goal or purpose. This helps frame the rest of the presentation and gives the audience a reason to care.
  • Tip: You can say something like, “Today, I’m going to show you how our new product can reduce operational costs by 20%.” This primes the audience for what they’ll learn and keeps them focused.

3. Establish Credibility

  • Why it works: Building trust with your audience is essential, especially if you’re presenting to people unfamiliar with you or your work. Briefly mention your background, experience, or expertise relevant to the topic to establish authority.
  • Tip: You could say, “Having worked in this industry for over 15 years, I’ve witnessed the challenges first-hand, and today, I’ll share proven strategies for success.”

By following these steps, you can start your presentation with confidence and ensure your audience is engaged, informed, and ready to listen.

Using Images to Control Your Audience

audience

CEO

Custom Designed Presentations

Facebook

Gregory Berns

Mark Zuckerber

Mark Zuckerberg

Picture Superiority Effect

PowerPoint Agency

PowerPoint Design

PowerPoint design experts

PowerPoint specialist

presentation

Presentation Agency

Presentation Company

Presentation Consultation

Presentation Designers

Presentation Firm

It’s safe to say that most people that went through elementary school have heard the saying “a picture is worth a thousand words.” What most people don’t know is exactly what those thousand words can make people do or think.Some of the world’s most famous CEO’s are adopting an image-rich style when it comes to their corporate presentations. Facebook founder Mark Zuckerberg, Former Apple CEO Steve Jobs, Amazon CEO Jeff Bezos, Yahoo CEO Marissa Mayer, and even Microsoft CEO Steve Ballmer all jumped on the bandwagon. If these global business leaders are doing it, it must be effective.Here’s an overused fact: the brain processes information more effectively when the information is expressed in both pictures and words in place of words alone. The process is called Picture Superiority Effect, and as overused as it may be, most people don’t genuinely understand the value in the statement and consequently don’t act on it.Each of the aforementioned business leaders have continued to prove that image-rich presentations are powerful forces for helping audiences retain the information being presented. Here is a list of ways they use the Picture Superiority Effect to shape the way their audiences react to their presentations.

Use Images

  • to spark some confusion that you will resolve

Show a weird scenario that attracts the eye, but doesn’t fully explain itself. Then go on to explain it yourself.

  • to highlight a point through silliness. 

Laughter is always a great component of keeping your audience in an interested and open-minded state.

  • to tease your audience for your next slide

Always keep your audience guessing what is next. As soon as they think they found some predictability aspect to your sequence, they will zone out and think they already know what you are saying.

  • to visualize the abstract. 

Many business related concepts, more commonly financial ones, are difficult to grasp. Use images to clarify.

  • as a play on words.

Hearing and seeing an explanation of a certain concept will make it much more relatable. 

  • as a rhetorical ploy. 

Metaphors and analogies shown through images.Gregory Berns said it best, “A person can have the greatest idea in the world— completely different and novel—but if that person can’t convince enough other people, it doesn’t matter.” Using images is a vital component of convincing your audience during you presentation. It really doesn’t matter what you are talking about. Images, like colors, music, and food, are universally understood and valued. Use them to your advantage!Ill leave you with Jonathan Klein’s AMAZING TED talk about the power of images.

References:

Gallo, Carmine. “Jeff Bezos And The End of PowerPoint As We Know It.” Forbes. September 7, 2012.”Pictures in PowerPoint.” Microsoft MVP Award Program Blog. April 23, 2012.Stenberg, Georg. “Conceptual and Perceptual Factors in the Picture Superiority Effect.” 2006.

Steve Jobs: Creating an Engaging Presentation

Custom Designed Presentations

Dynamic Visual Aid

Graphic Design

PowerPoint Agency

PowerPoint Design

PowerPoint design experts

PowerPoint specialist

presentation

Presentation Agency

Presentation Company

Presentation Consultation

Presentation Designers

Presentation Firm

presenting

Show Passion

Steve Jobs

Even after his death, Steve Jobs continues to be an idol of the business community constantly receiving praise for his dedication to innovation and excellence. There are an endless number of lessons one can learn from the late Apple guru, but one in particular that we can focus on is how he beautifully mastered the art of presentations. He seemed to give as much care to the impact of his presentations as he did to the product he was showcasing. Below are three lessons we can takeaway from the former CEO of Apple.Show Passion for What You’re PresentingIn any given video of Steve Jobs talking about Apple or anything he was working on, his passion for it is immediately apparent. His ability to be inspired and immerse himself in any project he took a part in, coupled with his famously less-than-mild temperament, made every one of his presentations an invigorating sight to see.There’s no replica for genuine passion about what you do, but giving off a positive vibe during your presentation will always work in your favor. Enthusiasm, openness, and a smile will make you and by extension your presentation, more likable by your audience.Utilize a Simple, yet Dynamic Visual AidJobs created an iconic platform for his product presentations that were always immediately recognizable by most anyone. A large, black stage with an enormous screen, behind a plainly dressed Jobs, who wears a slim microphone attached to his ear.His visual aid, the PowerPoint presentation on the giant screen behind him, is remarkably simple. Each slide has either a single picture or sentence projected on it. This enables each slide have all the more impact and keeps the audience’s main focus on what Jobs is saying.Work the Audience: Build and Relieve SuspenseThis may seem like an abstract idea, but it’s key when engaging an audience – a great presentation is a performance. You need highs and lows–to build suspense and then release it and Steve Jobs was able to execute this perfectly.While it takes a talented dramatist to replicate what Jobs does during these presentations, you can replicate the emotional effect he has on his audience by rehearsing and  also ensuring that you have everything you need.

-Plan your speech with care. Coordinate your talking points with a visual accompaniment. Especially if you’re making a sell, timing and suspense is everything. Identify a seemingly unsolvable problem, use it to build anticipation, then relieve it with your carefully crafted solution.

-Great speakers and presenters don’t just roll out of bed and wow an audience. They work at it tirelessly. Write out all your cues and talking points, then rehearse this until you’ve perfected what you’re going to say. If speaking in public makes you uncomfortable, rehearsing and then showing up prepared can give you the assurance you need.

-Crafting the perfect PowerPoint for a grand slam presentation can take a lot of expertise. Even if you have the Graphic Design and storyboard experience to make a professional-grade presentation, this can take a huge amount of time that you could otherwise use perfecting your talking points. Using professional PowerPoint designers and specialists is imperative for taking a presentation to the next level.

While few of us have the brilliant spark that let Jobs captivate an audience the way he did throughout his life, with some practice, we can learn some of the ways that made him such a inspiring and innovative figure.

How to Make Your First Impression Count in the Business World

attention span

body language

Custom Designed Presentations

eye contact

first impressions

posture

PowerPoint Agency

PowerPoint Design

PowerPoint design experts

PowerPoint specialist

presentation

Presentation Agency

Presentation Company

Presentation Consultation

Presentation Designers

Presentation Firm

You don’t get a redo with a flubbed first impression, especially in the modern business world defined by a hyper-fast pace and short attention span.We meet new faces every day, and you can’t downplay the importance of these first impressions, especially with an important contact or a corporate presentation. Because of the pressure and importance associated with first impressions, it’s easy to become nervous or over think the situation, but paying attention to a few basic concerns about your behavior and physical appearance can help you relax and make a memorable impression.Whether you’re meeting someone face to face or engaging a group of people, knowing what cues will cause others to form opinions about you in less than 10 seconds can be the difference between success and failure.Physical appearanceThis may seem shallow, but your physical appearance and your body language will be the two key factors in how you will first be perceived by others, and keep in mind that the bulk of the first impression will be made in seven seconds, and that impression is unlikely to ever change.Dress with care, it’s a sign of competency and attention to detail to others, but be wary not to overdress for the occasion. That can also show incompetency–even insensitivity. Furthermore, while it’s important to show individuality, creativity, and originality through your appearance, don’t go overboard, especially in a professional setting. Find out the appropriate dress code (i.e. casual, formal) and craft your creativity within that context. Also, making sure you’re well groomed and appropriately dressed can give you the boost of confidence you need if you’re walking into a situation that may make you a little apprehensive.Remain open, confident, and relaxedYour body language can say a lot about your personality and attitude as well, so it’s important to give off a positive, open vibe through your gestures, posture, and body language.Good posture and a firm handshake will show confidence and assertiveness, which are too highly valued qualities in the business world. Conversely, slouching can be a sign of lack of self esteem and low energy.Confidence is key to being taken seriously, but appearing open and friendly can’t be undervalued. Your body should face the person you’re speaking to. To ensure the person that you’re giving them your full attention, maintain eye contact, and don’t glance at your watch, phone, or what other people in the room might be doing.Knowing what not to do is just as important. We all have nervous habits that we begin doing unconsciously. While we may not even be aware of these habits, such as biting our fingernails, crossing and uncrossing our legs, or touching our hair and face, others are, and becoming aware of and controlling these habits is imperative in order to present yourself effectively.While this may seem like a hefty list of things to be conscious of, the most important tip is simply to be confident, because the majority of these techniques of good-impression making are just symptoms of confidence.

Crafting Your Company Narrative: The Power of The Core Four

angel investors

Core Four

Custom Designed Presentations

Powerpoint

PowerPoint Agency

PowerPoint Design

PowerPoint design experts

PowerPoint specialist

presentation

Presentation Agency

Presentation Company

Presentation Consultation

Presentation Designers

Presentation Firm

presenting

professional presentation

SlideGenius

Twitter

The business world moves lightning fast in our internet-driven environment, which often makes it a struggle to keep anyone’s attention for too long. When pitching your company’s story, you may only have minutes to entice potential clients.The challenge here is to draw them in with an original, effective idea and a compelling story that will stand out, but at the same time, the presentation needs to be concise enough to keep the interest of potential clients.SlideGenius uses what we’ve dubbed the “Core Four” method, where you can tell  potential clients all they need to know about a company in just four easy-to-understand slides.As you can see, we’ve divided the four slides up very deliberately, and the Core Four slides: Who We Are, The Problem, the Solution, and The Result, can be customized and tailored to any company. Here’s how to create your Core Four to display your guaranteed success.

Who We Are

Use this to explain your company in the simplest terms possible. Simplicity is the key here. The late Apple mastermind Steve Jobs was a favorite of the Twitter-headline method, which was apparent in the presentation of each of his products. The basic idea behind this is that if you can’t compress your business or product idea into a tweet (140 characters) then it’s too complex to be presented effectively. This is apparent in some of his product descriptions, such as introducing the MacBook Air in 2008 simply as “The world’s thinnest notebook.” Or the iCloud last year as, “The iCloud stores your content and wirelessly pushes it to all your devices.”Jobs sought to make each product or idea as simplistic and easily digestible as possible, which is an excellent strategy when presenting your business.

The Problem

This slide is vital for identifying why your business is necessary. Identify the need for your service or product and the troubles one encounters without it. If this slide isn’t strong and convincing, your business may be perceived as an unneeded luxury.

The Solution

Now that you’ve identified the problem, in SlideGenius’s case, this is that most businesses and corporations do not have the time, personnel, and expertise to create dynamic, impactful presentations, it’s time to define how your company will solve this.This seems like a no brainer: “Duh, they’ll make great PowerPoints.” But it’s much more than this. You must explain how you will go about doing this. This may involve outlining your process, detailing your expertise, or even showcasing your professional staff. Get creative. You’ve shown there’s a problem, now you need to prove that you’re the solution.

The Result

Talk about past successes with clients. Show them tangible results–something that gives them confidence. SlideGenius simply showed the vast list of corporate clients who have successfully outsourced for a professional presentation. The impressive list of recognizable company logos should assure potential clients of SlideGenius’s reliability.

Presentation Lessons from the Fed; Intentional Vagueness & Ambiguity

Alan Greenspan

Although Fedspeak

audience

Custom Designed Presentations

data

Europe

Federal Reserve

PowerPoint Agency

PowerPoint Design

PowerPoint design experts

PowerPoint specialist

presentation

Presentation Agency

Presentation Company

Presentation Consultation

presentation design

Presentation Designers

Presentation Firm

statistics

Steve Jobs

When Federal Reserve officials speak, their words are often deliberately vague and ambiguous. This strategy allows them to navigate complex topics without making overly specific promises, giving them flexibility in the future. While this communication style might seem counterintuitive for a presentation, there are times when a similar approach can be useful.Here are key presentation lessons from the Federal Reserve’s use of intentional vagueness and ambiguity:


1. Manage Expectations Carefully

The Federal Reserve often leaves its statements open to interpretation, which allows for flexibility and adaptability. In presentations, you can use vagueness strategically to avoid overpromising or committing to details that may change.Why It’s Important:

  • Provides Flexibility: Leaving certain points open-ended gives you the room to adapt as circumstances evolve.
  • Manages Audience Expectations: Ambiguity can help temper audience expectations if the situation is uncertain.

How to Apply It:

  • Use qualifiers such as “likely,” “potentially,” or “subject to change” when discussing future plans or outcomes that may not be guaranteed.

Example: If discussing the projected growth of a project, say, “We are likely to see growth in the next quarter, but it will depend on market conditions.”


2. Avoid Overloading with Specifics

The Fed often refrains from giving overly specific details to avoid overwhelming its audience. Similarly, in presentations, too much granular detail can bog down your message and distract from the key takeaways.Why It’s Important:

  • Prevents Information Overload: Keeping things high-level allows your audience to focus on the bigger picture.
  • Encourages Audience Reflection: Leaving some details vague encourages the audience to think more deeply and engage in discussion.

How to Apply It:

  • Focus on the broad strokes and only provide specific details when they’re critical to understanding the overall message.

Example: In a presentation about a long-term plan, emphasize the overarching strategy rather than diving into every individual task.


3. Encourage Follow-Up Discussions

The Federal Reserve’s vagueness often leads to analysis and interpretation from experts and stakeholders. You can use this technique in presentations to encourage further discussion and engagement after the formal talk is over.Why It’s Important:

  • Keeps the Conversation Going: Leaving some aspects of your presentation open-ended can spark curiosity and lead to more in-depth discussions afterward.
  • Builds Engagement: Encouraging follow-up questions or discussions shows that you value input from your audience.

How to Apply It:

  • End your presentation with an open-ended question or a statement that invites feedback: “There are many factors at play, and I’d love to discuss your thoughts on how we can address these challenges moving forward.”

Example: After presenting an industry trend analysis, say, “These are just preliminary thoughts, and the situation is still evolving. I’d welcome further insights as we monitor these changes.”


Final Thoughts

Intentional vagueness and ambiguity, when used strategically, can help manage expectations, simplify complex topics, and foster continued engagement. While it’s important to be clear on key points, leaving room for interpretation can create flexibility and encourage deeper discussions, much like the communication style of the Federal Reserve.

Body Movement in your Presentation; How to Make it or Break it

audience

body language

Custom Designed Presentations

eye contact

posture

PowerPoint Agency

PowerPoint Design

PowerPoint design experts

PowerPoint specialist

Presentation Agency

Presentation Company

Presentation Consultation

Presentation Designers

Presentation Firm

Presentations

presenting

public speaking

Steve Jobs

Body movement during a presentation is a powerful non-verbal tool that can either enhance your message or become a major distraction. Effective use of movement can engage your audience, emphasize key points, and project confidence. On the flip side, uncontrolled or awkward movement can detract from your message, making you appear nervous or unprepared. Understanding how to use body movement correctly can make or break your presentation.In this guide, we’ll explore the do’s and don’ts of body movement, showing you how to use it strategically to support your presentation and captivate your audience.

The Importance of Body Movement in Presentations

Movement during a presentation serves several important purposes:

  • Engagement: Movement helps keep your audience visually engaged, adding energy and life to your presentation.
  • Emphasis: Strategic movement draws attention to key points or transitions, making them more memorable.
  • Connection: Moving around the stage or room helps you connect with different sections of the audience, making them feel included.
  • Confidence: Controlled, purposeful movement projects confidence and helps you appear more authoritative.

However, too much movement—or the wrong kind of movement—can be distracting, confusing, or even alienating. The goal is to strike a balance between purposeful movement and moments of stillness.

How to “Make It” with Body Movement

1. Move with Purpose

One of the most critical aspects of body movement is making sure your movements are purposeful and deliberate. Random or constant movement can make you appear nervous or unorganized.

  • Move During Transitions: Use movement to signal a change in topic or section. For example, when transitioning from one key point to the next, take a few steps to the side or toward the audience. This visually reinforces the shift in focus.
  • Step Forward to Emphasize: When making a critical point, step closer to the audience. This adds emphasis and makes the moment feel more intimate and impactful.
  • Return to Neutral: After making a point or transitioning, return to a neutral, centered position on the stage. This helps you reset and maintain balance in your presentation.

2. Use Movement to Connect with the Audience

Moving around the stage or room allows you to engage with different sections of the audience. This helps establish a connection and ensures that everyone feels included in the conversation.

  • Address All Sections: Avoid staying in one spot or addressing only one part of the room. Shift your position throughout the presentation to engage the entire audience. This could mean walking to different areas of the stage or making subtle shifts in body orientation.
  • Use Proximity Wisely: Moving closer to the audience during key moments can create a stronger connection. For example, during a Q&A session, stepping toward the person asking the question can make the interaction feel more personal and engaging.

3. Anchor Movements to Key Points

Linking specific movements to key points in your presentation can help reinforce your message and make it more memorable.

  • Visualize Movements for Concepts: For example, if you’re explaining a process with multiple steps, consider moving from one side of the stage to the other as you outline each step. This visual association helps the audience follow along.
  • Use Spatial Anchors: Assign different areas of the stage to represent specific topics or ideas. As you move back and forth between these areas, the audience will subconsciously associate the movements with your key points.

4. Control Gestures and Body Language

While body movement involves the whole body, gestures—especially hand movements—are another key component. Use gestures that complement your message rather than distract from it.

  • Emphasize with Gestures: Use open and deliberate hand movements to emphasize important words or concepts. Gestures should be natural and proportional to the size of the room; smaller rooms call for smaller, more controlled movements, while larger spaces may require more expansive gestures.
  • Open vs. Closed Gestures: Open gestures, such as open palms, indicate honesty and inclusivity, while closed gestures, like crossed arms or hands in pockets, can signal discomfort or defensiveness. Aim for open and inviting gestures to enhance audience connection.

5. Maintain Balance Between Movement and Stillness

While movement adds energy to your presentation, moments of stillness are equally important. A balance between movement and stillness allows your audience to process information and focus on your message.

  • Pause for Impact: After making a key point, pause for a moment in stillness. This gives your audience time to absorb the information and underscores the significance of what you’ve just said.
  • Avoid Fidgeting: Constant, small movements, such as shifting from foot to foot or fidgeting with clothing, can be distracting. Be aware of nervous habits and practice staying still when needed.

How to “Break It” with Body Movement (What to Avoid)

1. Pacing Without Purpose

Constant pacing is one of the most common mistakes presenters make. Walking back and forth without clear intention makes you seem nervous, restless, or unorganized.

  • Avoid Random Pacing: Uncontrolled pacing is distracting and can make the audience lose focus. Instead, use intentional, measured steps to emphasize transitions or key points.

2. Standing Still the Entire Time

Just as too much movement can be distracting, standing completely still throughout your presentation can make it feel stiff and unengaging. Being stationary can create a barrier between you and the audience, making your presentation less dynamic.

  • Don’t Lock Yourself Behind a Podium: If you’re using a podium, step away from it at times to engage with the audience. Moving around the stage or room makes the presentation feel more interactive.

3. Overusing or Exaggerating Gestures

While gestures are an important part of body language, overusing or exaggerating them can be just as distracting as poor movement.

  • Avoid Constant Gesturing: If your hands are always in motion, the audience may become distracted. Limit gestures to moments where they support or emphasize your words.
  • Don’t Overdo Large Movements: Exaggerated gestures or wide, sweeping motions can overwhelm the audience. Keep your gestures appropriate for the room size and the context of your message.

4. Fidgeting or Nervous Movements

Small, repetitive movements such as playing with your hair, adjusting your clothing, or tapping your fingers can signal nervousness and detract from your presentation.

  • Control Fidgeting: Practice becoming aware of any nervous habits and work on minimizing them. If you have a habit of fidgeting with objects, try holding a pen or clicker to keep your hands occupied in a controlled way.

5. Turning Your Back to the Audience

Turning your back on the audience, even briefly, can disengage them. This often happens when a presenter is reading from slides or looking at a monitor behind them.

  • Always Face Forward: Stay aware of your body orientation. Even if you’re referencing your slides, try to face the audience as much as possible. If you need to look at your slides, glance quickly and return your focus to the audience.

Final Thoughts

Body movement is a powerful tool that can either elevate or diminish your presentation. When used correctly, purposeful movement adds emphasis, boosts engagement, and makes you appear more confident. However, random or nervous movement can detract from your message and make you seem unprepared.The key to “making it” with body movement is awareness and intentionality. By moving with purpose, using gestures strategically, and maintaining a balance between movement and stillness, you can command the stage and leave a lasting impression on your audience. Avoid common pitfalls like pacing without purpose, overusing gestures, or standing rigidly still, and instead, use body movement as a dynamic tool to amplify your presentation’s impact.With practice and mindful execution, your body language will become an asset that powers your presentations and helps you connect with your audience on a deeper level.

3 Tips for an Effective Investor Presentation

angel investors

audience

business presenation

Custom Designed Presentations

investor presentation

PowerPoint Agency

PowerPoint Design

PowerPoint design experts

PowerPoint specialist

presentation

Presentation Agency

Presentation Company

Presentation Consultation

Presentation Designers

Presentation Firm

presentation of a company

presenting

professional presentation

There’s nothing to it, just walk in the room full of potential investors—don’t worry about your appearance, you’re probably fine just wearing a t-shirt—and say, “My idea is great. Trust me, just fork over the dough.” That’s always worked for us.Okay, maybe there’s a little more to it than that.Obviously a huge amount of time and effort is required for the formation of your business model, building resources, and the plethora of other milestones before one gets in a room full of angel investors. We won’t spend time on that vital aspect of the process, instead, we’ve got a few often overlooked tips for when you’re in the room with the investors.Know Your AudienceWalking into an angel investor presentation blind will not only diminish from your presentation, it’s a huge risk. Know the people you’ll be presenting to: their educational background, what fields they’ve worked in, what businesses they’ve been a part of. Identify the ones that you feel your pitch will resonate closely with and cater your presentation to them.The Q&A session that will follow your presentation will play a key part in gaining the trust of potential investors. Anticipating what questions you may be asked will go a long way in putting their collective mind at ease. Predicting what questions you’ll be asked ties back to knowing your audience. Rehearse your responses to potential questions just as you would your actual presentation.Be confident, Assertive, and PassionateThese are important qualities when giving any presentation, but especially in an investor presentation, where the sell is often difficult. Presenting an assured front is imperative to show that you truly believe your pitch.But you need to go further than just showing the likely success of your business model, you need to be passionate about your idea, about your product. Don’t forget that your investors are investing in the financial viability of your idea, not the idea itself; still, don’t underestimate the selling power of visibly caring about what you’re doing. It can go a long way in building confidence in potential investors.Be particularly assertive with those you’ve researched and identified as likely to resonate with your idea. They deserve extra attention because of the higher probability of investing.Prove that your idea is uniqueIt’s vital to identify a specific problem and your proposed solution to it (i.e. your business idea.) And remember to show, not tell. Rather than saying, “this is a unique idea and a once-in-a-lifetime opportunity;” it’s much more impactful to present concrete examples and evidence showing why that’s true.Explain why your business model will succeed where others have failed, what makes your management team distinguished and capable, and tell a compelling story. Focus on the who, what, and why.Investor presentations may seem daunting, but if you’ve put in the adequate time and effort (and followed these tips on crafting a professional presentation) then showing the merits of your pitch should be a walk in the park.

Lessons from The Godfather: How to Make Them an Offer They Can’t Refuse

audience

Custom Designed Presentations

Don Corleone

how to

Mario Puzo

Michael Corleone

PowerPoint Agency

PowerPoint Design

PowerPoint design experts

PowerPoint specialist

presentation

Presentation Agency

Presentation Company

Presentation Consultation

Presentation Designers

Presentation Firm

Vito Corleone

Work Cited

“Italians have a little joke, that the world is so hard a man must have two fathers to look after him, and that’s why they have godfathers.”

-Tom Hagen, the Godfather’s consigliore

Well in our boundless affinity for Mario Puzo’s trilogy, we’ve found that the Don’s wisdom reaches all the way into the world of presentation consulting!It seems as though sometimes, the best advice comes from where you least expect it. Though he may not be a presentation expert, here are 4 lessons Don Corleone can teach you about making an offer your audience can’t refuse, which can be applied immediately to any corporate presentation:

  1. Have a clear message and tangible vision. Michael Corleone makes it clear that he has a plan to evolve his illicit family dealings into a completely legal and officially recognized business. In the beginning of the second film, Michael describes this dream to Kay, his wife, claiming how “in 5 years our [his] family business will be completely legitimate.” While he never achieves this goal, the Don pushes himself and those around him in its direction throughout the three films. It’s crucial to make clear to the people you work with, or want to work with, what your goals are (quantify everything), what you want for your company in the short and long term, and what your overarching focus is on. If your presentation can say all of this, and leave your audience on the same page as you are and earn the respect and approval you deserve.
  2. Know your competition. “Never let anyone outside the family know what you are thinking.” Michael Corleone, and practically every mobster shown in the trilogy seems to know that competition in any industry is tough, and one has to think and act a very specific way in order to come out on top (or alive). Vito Corleone educates us about competition in saying, “never hate your enemies. It affects your judgment.” While presenting, it is actually a good tactic to use your competition to show how you’re different or better than they are. Don’t blatantly insult or undermine them, simply come up with rational and objective facts that support your reasoning.
  3. You’re always building your community. The Godfather is recognized for knowing not only how to do a favor, but how to ask for others to repay it. He shows us that community building and networking is a 24/7 job. Business can be made anywhere from a conference room to a birthday party, to even a flight to San Francisco. With that in mind, use your presentation to reel in new friends into your family. Know who you’re speaking in front of, what interests they might have, and most importantly, show them what unique qualities you can offer them. Also, don’t be afraid or too lazy to do a favor. After all, you might even get lucky enough to repeat Marlon Brando’s iconic statement:Someday, and that day may never come, I’ll call upon you to do a service for me.”
  4. Show decisiveness. The Godfather is both loved and feared for his decisive, and sometimes ruthless, character. Both Vito and Michael knew that protecting their family, and expanding their influence was necessary for survival and success. When circumstance called for it, both Vito and Michael were willing to kill or die for what they believed in. While you may not have to kill anyone to prove your point, it’s imperative to think logically and act quickly. Specifically to your presentation, if you’re asked a question, know the answer! Anticipate everything by practicing a lot and in front of varied audiences. Hesitation leads to regret. Additionally, don’t come off as ambiguous in any aspect of the content you present. Know your position.

While I don’t endorse crime or the mafia, it would be foolish to oversee the valuable lessons they share, applicable to all presentation designers. And finally, always remember, “Great men aren’t born great, they grow great.” Work Cited:

The Art of Non-Verbal Comedy: Decoding Stand-Up Comedians’ Body Language

body language

Custom Designed Presentations

Dimitri Martin

how to

Jim Carrey

PowerPoint Agency

PowerPoint Design

PowerPoint design experts

PowerPoint specialist

presentation

Presentation Agency

Presentation Company

Presentation Consultation

Presentation Designers

Presentation Firm

presenting

professional presentation

public speaking

Zach Galifianakis

Despite often appearing to be the least serious people on the planet, stand-up comedians have a lot to teach us about the visual aspect of presenting. Stand-up comedy blends performance art and public speaking, and these comedians must work tirelessly to perfect their presentation skills in order to not make a fool of themselves on stage.These comedians incorporate drastic body language, visual aids and creative nonverbal communication to get their “message” across. Here are a few impressive examples that can teach anyone giving a professional presentation a lot about how to wow an audience. Here is an excellent display of nonverbal communication by one of the most vibrant comedians around at the very start of his career. His entire joke, which lasts more than three minutes, consists of just a couple sentences wrapped up by a three-word punchline. If you take a look at our previous post discussing how to use body language to improve your presenting skills, you’ll see that the majority of how we communicate is nonverbal. Though it may seem ludicrous, Jim Carrey uses his body language as a powerful communication tool, and relies almost exclusively on it during his performance. Creating a unique persona for yourself is a highly effective way to make a lasting impression on people you encounter. While in the business world, especially when giving a professional presentation, a positive, confident persona will most likely be the best strategy, comedian Zach Galifianakis has mastered the art of creating a whole persona–an easily recognizable character–in so subtle a way that he can seemingly stand there, say practically nothing, and have people rolling on the ground laughing.Syncing your talking points with your presentation tool (your PowerPoint presentation) is vital in order to get your message across clearly and concisely. Dimitri Martin is a master of visual comedy, and here he is showing something very similar to a slide-by-slide presentation. Pay careful attention to Martin’s timing and momentum, especially the way he builds anticipation for the point he’s about to make.When giving a professional presentation, we always recommend having a professionally designed PowerPoint in your arsenal. Simply showing up to the presentation with a PowerPoint presentation (no matter how good it is) will be quite enough. Knowing how to blend your talking points, body movements and your visual accompaniment is the key to a seamless presentation.When crafting your presentation to compliment your PowerPoint–or the other way around–it’s important to practice and coordinate carefully. Think about timing, simplicity, and highlighting your key points so that they’ll make an impact on your audience.