What are some examples of written business pitches?

There are many types of written business pitches, each tailored to a specific audience or purpose. Here are a few examples:

1. Elevator Pitch: This brief and persuasive speech is used to spark interest in your business. It should be compelling and concise, typically lasting no more than 60 seconds, hence the term “elevator pitch”. It covers the basics about your business, your unique selling proposition, and what makes you different from others in the market.
2. Business Proposal: A business proposal is a document that outlines what your company does, how you operate, what your values are, and how you plan to solve the client’s problem or meet their needs. It often includes detailed plans and budgets.
3. Executive Summary: This is a brief section at the beginning of a long report, proposal, or business plan that provides a concise overview of the document’s content. It’s like a pitch—it has to sell the idea of your business to the reader.
4. One-pager: A one-pager is a brief synopsis of your business plan. It’s a comprehensive and yet succinct overview of your business. It typically includes your mission statement, details about your products or services, your target market, and a brief financial summary.
5. Email Pitch: This is a proposal sent via email to potential clients or investors. It has to be concise, engaging, personalized to the recipient, and contain a clear call to action.

Regardless of the type of written pitch you’re creating, it’s crucial to tailor your message to your audience, focus on the value you’re offering, and clearly communicate what makes your business unique. Remember that a strong business pitch isn’t just informative—it’s also persuasive.