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Psychological Biases: Overconfidence in Sales Presentations

June 20, 2016 / Blog Confidence, presentation tips, psychological bias, psychology, Rick Enrico, SlideGenius

Psychological Biases: Overconfidence in Sales Presentations

We used to believe that too much of anything can be a bad thing; these include excessive sleeping, drinking, and eating. Beside these daily activities, there’s one human trait that can best explain the above mentioned adage: overconfidence.

Overconfidence is a self-delusion that may lead to disastrous situations and wrong decisions. For example, overconfident drivers and motorists who take great risks on the road are more prone to car accidents. Being overconfident, however, can also be a good thing.

According to a study, people who are proud of themselves are more likely to get rewards than those who are self-conscious. The research implies that delusional confidence isn’t absolutely a negative trait. In fact, it can help you reap better results at work and other aspects of life.

Here’s how psychological contexts discuss overconfidence and how it can make sales presentations more effective.

Defining the “Overconfidence Effect”

The overconfidence effect refers to a biased way of seeing oneself and placing too much faith in personal knowledge and opinions. It’s a cognitive bias in which people think they are better than their own characteristics, abilities, and judgement. This is a common phenomenon for entrepreneurs who are not afraid of making risky decisions when improving their chances to succeed.

Why Use Overconfidence in Presentations

Being overconfident during sales presentations may add value to your pitch and boost your professional image. It allows you to persuade the audience through confident postures, body language, and vocal tone. This appears to be a significant factor in making people see the huge potential of your proposal. It also allows you to realize your full capabilities.

As Anisa Shyti writes, the probability of succeeding in something depends on three things: how well you know the topic, how familiar you are with it, and how difficult you think it is. When you think that you’re stronger or smarter than you really are, you’re close to motivating yourself to perform better.

How to Make Overconfidence Your Ally

This psychological bias will only become your friend when your actual presentation performance equates to your promises. By this, we mean presenting with reasonable confidence and guaranteed accuracy. Self-belief and performance should meet halfway to come up with good results.

This is why you need to know your sales presentation by heart, from start to finish, to make your buoyancy a genuine one. Emphasizing your successful sales records and sharing client testimonials are some of the effective ways when justifying self-confidence. To boost your credibility and prevent damaging your self-worth, every information that you present must be 100% true.

Think You’re the Greatest

Even if overconfidence has gained a bad reputation in society, its psychological bias still presents many advantages. Our confidence influences a determined personality and attracts greater possibilities. A strong character allows you to show positive and convincing presentation cues, which can make your pitch more effective.

Take advantage of your self-worth to give your speech more charisma and power.

Featured Image:Consumer Confidence by Chris & Karen Highlandon