It’s a common practice among many businessmen to prepare printed versions of their PowerPoint slides. Considering the fact that an average person can retain only up to seven key points from a presentation, that is actually a great business move. At the end of the meeting, a printed slide deck serves as a takeaway that your prospects may review at their own pace.
Apart from printing a few PDFs, you can provide your potential customers or investors with another way to access your presentations. This is by turning the slides into scrolling web pages.
With a scrolling web presentation, you can present your ideas to anyone and anywhere without the hassle of sending email attachments or bulky files. All they need to do is to key in a web address as if they are visiting any other site.
If you aren’t sure about converting your slides into a scrolling web page, the following advantages should be able to convince you:
View your presentation on the go
Thanks to today’s web technology, you can make use of responsive web designs to let your converted slides be viewed on various platforms.
With the scrolling functionality, you’ll be able to view the deck seamlessly on a laptop, tablet, or any mobile device wherever you or your prospects may be.
Enjoy website functionality with minimal navigation
Creating a web presentation lets you take advantage of the functionality of an ordinary website, such as adding videos and interactive content. This allows you to enhance the appeal of your presentation.
Moreover, visitors can browse each slide as they would with their favorite sites albeit by simply scrolling up or down instead of clicking buttons. Plus points for you for optimizing user experience.
Apply infinite scrolling but with a goal in sight
A scrolling web presentation takes after the idea of infinite scrolling, a usability option that gets rid of the usual pagination buttons that users click to navigate a site.
In his article on Smashing Magazine, Yogev Ahuvia presents the cons — alongside the pros — of infinite scrolling. Critics of this feature argue that users are goal-oriented and tend to find satisfaction upon reaching the end of an exploration.
But that’s not a problem with scrolling presentations.
Viewers can expect that a presentation isn’t exactly “infinite.” It has a beginning, a middle, and an end. They would be able to navigate the whole thing easily. In fact, you can still put buttons at the top of the screen as an optional shortcut to the different slide sections.
Ultimately, converting your slide decks into a scrolling web presentation works to your advantage. You aren’t just providing your prospects with an online takeaway, but you are also establishing your web presence.
That alone is an advantage in and of itself.
Ahuvia, Yogev. “Infinite Scrolling: Let’s Get To The Bottom Of This.” Smashing Magazine. May 02, 2013. Accessed June 06, 2014.