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Selling Your Wife with PowerPoint: Why it Works

The universal question remains, “How do you win an argument with a woman?” 

Just like Phil and Claire Dunphy on ABC’S Emmy Award-winning show, Modern Familyit’s almost a daily struggle to prove who’s right and why. This timeless debacle has stumped husbands across the years as countless disagreements and failed persuasions have led to broken compromises.

We may believe that the common day PowerPoint presentation is merely just for business lectures but the marketing and persuasive ability of powerpoint slides may actually be one of the best explanation tools. When dealing with certain difficult issues such as mapping out your financial plans for the year, a PowerPoint presentation has the capability to share information in the most persuasive and simplest way possible; therefore allowing for more agreements- and fewer arguments.

1. Starting Off Your Presentation with an Attention Grabbing Quote

Just like in any persuasive essay or speech, the appeal of pathos (or emotion) when presenting your idea will catch your wife’s attention from the beginning. Your quote can also be a personalized statistic, say if you were trying to either sell or buy a substantial item or place that sums up a main purpose.

2. Utilize Visuals and Graphs

Images speak louder than words, too much text will cause anyone to lose interest fast. Using bar graphs and pie charts to explain your financial forecast or using graphics will make for any explanation to be easier and allow for more efficient points to be made. Talking numbers make for more confusion- but showing numbers allows for more information to be digested easily and this is essential in any great powerpoint presentation. 

3. Minimal Bullet Points

The simpler, the better. Bullet points are acceptable in family presentations and allow for direct and specific statements to be made without too much wordiness. You as the presenter are responsible for elaborating these ideas, but visually they should be presented in the simplest form.

4. Using If/Then Analogies

Creating an if/then scenario within your presentation will give you the ability to show your wife why your point is valid and using examples will assist in positioning your argument.


Convincing somebody of anything is not an easy task, and just like Phil and Claire try to make sure their points are the “correct” ones, you can utilize PowerPoint to share your ideas with your spouse and explain them in the most effective way possible.

Comment below and let us know if you’ve used PowerPoint to persuade your wife.

3 Presentational Skills to Learn From Conan O’Brien

“Starbucks says they are going to start putting religious quotes on cups. The very first one will say, ‘Jesus! This cup is expensive!'” –Conan O’Brien

 

The world is full of people that can stand in front of an audience, or sit behind a desk, and talk for an hour, and in so doing call themselves talk show hosts. What separates Conan from the rest of those “unworthies” is his flawless technique as a presentation expert. Conan’s jokes, one-liners, and funny anecdotes always seem to bring out a steady stream of laughter and applause in every venue.

As one of America’s favorite television hosts, comedians, writers, producers, and voice actors, Conan is known for his “awkward and self-depreciating humor.”

While every presenter has their own style, here are three tips from Conan’s spectacular swag, that as presenters we should study and practice:

1)     Good-natured fun always has a place in a presentation. Whether talking about terrorism, the Queen of England, fast food restaurants, or 100-year-old sea turtles, Conan finds a way to put a humorous spin on any subject. For example, when referencing former President George Bush Sr. at the commencement speech at Dartmouth University, “Behind me sits a highly admired President of the United States and decorated war hero while I, a cable television talk show host, have been chosen to stand here and impart wisdom. I pray I never witness a more damning example of what is wrong with America today.”

Humor has a way with people. It can actually help simplify the most complex issues so they can be understood by children. I shouldn’t have to tell you (but I will anyway) that jokes and humor are all good fun until someone loses an eye (or so the expression goes). While not many eyes have been lost by investor presentations, emotions can be poked at, and people can get offended. Just use good judgment.

2)     Use rhetorical devices. Conan fills his monologues with metaphors, comparisons, statistics, and sarcasm. He uses these devices to convey his overarching themes and messages. In the aforementioned commencement speech, Conan exemplifies this idea by saying “I went from being in the center of the grid, to not only off the grid, but underneath the coffee table that the grid sits on, lost in the shag carpeting that is underneath the coffee table supporting the grid.  It was the making of a career disaster, and a terrible analogy.” Analogies, even those as off-color as this one, can make you more relatable to your audience, and add a human aspect to your presentation.

3)     Your body may be a temple, but Conan’s body is a wacky waving inflatable arm flailing tube man. At 6”4, Conan’s long-limbed body caps off with his world-famous fiery red hair. Needless to say he can be easily seen from every angle by his audience. Even so, O’Brien makes an effort to shake or bob his head, dance around, transform his face, or even ride around in his imaginary canoe every couple minutes. He screams, he shouts, he seems like he’s the entertainment at a six-year-olds birthday party, but he does it beautifully and tactically. He keeps the audience’s eyes on him at all times. This is a great skill for any presenter. 

In sum, while you may not be a ridiculously tall, red-headed Harvard graduate with his own talk show, you can definitely apply something from these tips to your next corporate presentation.

Finally, this goes out to you Conan. Stay awesome!