Body language helps significantly when delivering your message. It doesn’t matter whether you have an interesting topic to tackle, an engaging PowerPoint deck to display, or a captivating story to tell. How you communicate nonverbally affects the entire performance. Most people don’t see how observing others influences our actions. This...
Psychological Biases: Anchor Effects in Sales Presentations
Effective marketing makes a business achieve its salad days. Everything must be aligned accordingly—from the market research, to strategy, and objectives—to obtain favorable results. All segments pass through the decision-making process, providing marketers better opportunities in the industry. Here’s how decision making is discussed in the psychological context, and how...
3 Small Talk Habits That Delay Professional Presentations
Don’t boring scenes make you want to press fast-forward? If you’re bad at entertaining your audience, then they’ll want to fast-forward your professional presentations, too. But what makes a scene boring? There are many reasons for a dull presentation, but one of the most notorious is because the presenter is...
PowerPoint Best Practices for Keeping Audience Attention
“There is no such thing as an attention span. There is only the quality of what you are viewing. This whole idea of an attention span is, I think, a misnomer. People have an infinite attention span if you are entertaining them.” – Jerry Seinfeld The primary goal in delivering...
You Might Be Guilty of These Presentation Mistakes
Sitting through a bad presentation is as exciting as watching a documentary about sloths moving in slow motion. So unless your intention is to put your audience to sleep, you may want to check if you are guilty of these presentation mistakes: Lack of Preparation There’s more to committing this...
